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Why the Eye Contour Is Important and How It Changes with Age

Learn what the eye contour is and how aging can contribute to under eye bags and dark circles under eyes. Shop eye cream at Lancôme.


When it comes to the eyes, the focus is often on the skin beneath the eyes, whether you’re dealing with under-eye bags, under-eye wrinkles or those dark circles under eyes. But if you’re only looking at the under-eye area, you may be missing the entire eye contour. The eye contour is best defined by the orbital bone, encompassing your eyelids and up to your eyebrows (in addition, of course, to the under-eyes). Since the signs of aging can happen here too, taking the eye contour into consideration when taking care of the skin around your eyes is essential to help achieve an overall youthful look.

What happens to the eye contour with age?

Collagen and elastin — which give skin its firm, smooth appearance — break down with age and sun damage, which in turn can lead to crepey skin and wrinkles around the eyes.1 Plus, the tissue around the eyes weakens, which causes skin to sag and droop, lending to a more tired look2.

Then, there’s the issue of dark circles under eyes. That collagen loss around the eye contour as we age can create shadows which can contribute to the appearance of dark circles3. Since the eyelids are the thinnest skin on the body, they’re especially prone to environmental damage, such as sun damage caused by the sun’s UV rays4. That too can cause crepey skin, which is why you may notice eyeshadow creasing with age.

Why is eye cream important?

Clearly, the eye area is a delicate area — and a dedicated eye cream is especially formulated to address concerns unique to the eye area, such as the appearance of dark circles and eye puffiness. But an eye cream that targets the eye contour, such as Rénergie Lift Multi-Action Ultra Eye Cream, can take it a step further than your average face cream. It may help to reduce the look of dark circles and improve the overall appearance of the eye contour thanks to a formula which includes a blend of caffeine, hyaluronic acid, linseed extract and other ingredients. It also delivers 24-hour hydration to the eye area to visibly correct for younger-looking eyes.

Lancôme has many best-selling eye creams and has recently released a new innovation – Advanced Génifique Eye Cream our hydrating eye cream which instantly smooths fine lines and targets eye wrinkles and dark circles over time for visibly brighter eyes

Like the rest of the skin on your face, the eye area can also be prone to dryness. Keeping the skin around the eye area well-hydrated can help to smooth the appearance of fine lines and wrinkles (as dry skin can actually exaggerate the look of both).5 Plus, moisturizer traps water in the skin, which can make it appear more youthful6.

What’s the difference between eye cream and face cream

As we mentioned, eye creams are formulated with ingredients, such as caffeine, that are designed to target eye-specific appearance concerns and offer anti-aging benefits. Face creams are generally known to moisturize and smooth skin’s appearance, but they may not necessarily be formulated to minimize the appearance of dark circles.

Not only that, but face creams could potentially be irritating to the sensitive tissues around the eyes7. All of Lancôme’s eye creams are ophthalmologist-tested for safety, to ensure you can apply it to your entire eye contour without irritation.

How to apply our eye cream

Treating your eye contour requires a few extra steps rather than just patting eye cream beneath your eyes. Here’s how to apply it:

1. With a small amount of eye cream on your fingertips, gently smooth it all around your eyes, including your entire orbital bone.
2. With your index and middle fingers in a V-shape (like a peace shape), hold them horizontally at the center of the brows and smooth them out to the tip. Your ring finger should be above the brow, and middle finger just below. We recommend repeating this motion three times.
3. With your ring fingers, tap in eye cream from your inner corner out to your temples.

To see a demonstration, don’t miss our video illustrating how to apply eye cream.

A healthy, hydrated eye contour not only looks more youthful, but can also help your eyes look less tired and fatigued. With a targeted eye cream and the right application, you’re on your way to brighter eyes.

Shop eye cream.

1 https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4587894/#__sec1title
2 https://www.mayoclinic.org/diseases-conditions/bags-under-eyes/symptoms-causes/syc-20369927
3 https://www.mayoclinic.org/symptoms/dark-circles-under-eyes/basics/causes/sym-20050624
4 https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4587894/#__sec1title
5 https://www.mayoclinic.org/diseases-conditions/wrinkles/symptoms-causes/syc-20354927#:~:text=Dry%20skin%20shrivels%20plump%20skin,Don't%20smoke.
6 https://www.aad.org/public/everyday-care/skin-care-secrets/anti-aging/reduce-premature-aging-skin
7 https://www.aao.org/eye-health/ask-ophthalmologist-q/why-can-t-i-use-my-skin-ointment-on-my-eyes

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