With National Lash Day just around the corner, Lancôme is celebrating the beauty and power of gorgeous lashes—join in on the fun! Whether you're looking to enhance your natural lashes or achieve a bold and dramatic look, we have the perfect mascara for you. In the spirit of glorious lashes, the Lancôme Makeup Experts share mascara best practices to help you achieve all your lash goals.
Start Using a Mascara Primer
To create longer, thicker lashes, start with a good mascara primer. A primer helps to nourish and strengthen your lashes while also providing a smooth base for your mascara to coat. Lancôme's mascara primer is specially formulated to boost your mascara results and help you achieve the appearance of longer, thicker lashes in no time.
How to Use a Lash and Mascara Primer
Play Around with Your Mascara Brushes and Wand
The mascara brush and wand you use can make a big difference in your final result. Each Lancôme mascara features a different size and style brush, with each giving you a different lash look. Whether you want to create a natural look or go for full-on drama, a mascara brush can have a huge influence on your lash look.
Choose the Right Mascara Brush and Wand
Try a New Mascara
National Lash Day is the perfect time to try out a new mascara. Read our guide on how to select the best mascara for you or try out our lash finder tool to find your perfect mascara in just 3 steps.
Experiment with Mascara Cocktailing
Mascara cocktailing, also known as mascara mixology, is the technique of layering two mascaras to create a bold and unique lash look. From Monsieur Big to Lash Idôle – who says you can’t have it all by combining lengthening and volumizing mascaras.
Learn How to Cocktail your Mascara
Use Mascara to Get the Look of False Eyelashes
Fake eyelashes give a certain drama and intensity to your makeup look, which is often incomparable to natural lashes or just mascara. However – fake lashes also require a lot of time, energy and finesse to apply. With a few special techniques and the right mascara, you can recreate the look of fake lashes in just a few simple steps.
How to Get the Look of False Lashes
Get the Look of Lash Extensions at Home
Soft and fluttery, lash extensions may help to enhance your natural lashes and may save you time in the morning – but they can be costly and require a trip to the salon and lots of upkeep. If you're looking to achieve a lash extension look at home, you can do so with our extreme lengthening mascara, Lash Idôle Flutter Extension Mascara, known for its up to 24-hour lash extension look.
Give Your Lashes Love and Care
Remember to take care of your lashes to keep them looking their best. With eyeliners, mascaras, and waterproof makeup products – eye makeup can take a toll on lashes. If you experience lash fallout or brittle lashes, incorporate a lash serum into your skincare routine. Lancôme’s Cils Booster XL is a creamy & conditioning, multi-purpose primer formula that not only lengthens and thickens lashes but can also be worn overnight as a lash mask. Simply apply on clean lashes to nourish and rejuvenate before bed.
Replace Your Old Mascara
Did you know your mascara should be replaced every 3-6 months? Each time you use your mascara, you're exposing it to air, dirt, and bacteria, and that is pushed back into the tube with each use. Not sure of the last time you opened a fresh tube? Use National Lash Day to replace any old or expired mascaras. It’s the perfect time to freshen up your mascara or stock up on your essentials.
National Lash Day Frequently Asked Questions
When is National Lash Day 2026?
National Lash Day is celebrated on February 19th annually.
Is mascara really 50% off today?
Yes, Lancôme is offering 50% off* select mascaras on February 19th to celebrate National Lash Day!
What are the best-rated mascaras to buy during the sale?
Lancôme’s best-rated mascaras to buy during the sale include:
• Best mascara for lifted, fanned-out lashes: Lash Idôle Mascara
• Best mascaras for thick, volumized lashes: Monsieur Big and Hypnôse Drama Mascara
• Best mascara for long, fluttery lashes: Lash Idôle Flutter Extension Mascara
• Best mascara for your most natural lash look: Définicils High-Definition Mascara
• Best lash & mascara primer: Cils Booster XL
What is the best way to use an eyelash curler without breaking my lashes?
The best way to use an eyelash curler without breaking lashes is to use it on bare lashes only. Curl lashes before you apply mascara, never after, to avoid sticking and snapping.
*Offer valid from 3:00 AM ET February 19, 2026 through 11:59 PM ST February 20, 2026. Offer only available on lancome-usa.com. Offer may not be combined with any additional discounts. Offer not valid with e-gift cards purchases. Free Shipping offer is for Standard Shipping [3-5 business days] on any order $100+. Ongoing offers are subject to change without notice. Other restrictions may apply.
